Why work with me? As an International Coaching Federation (ICF) accredited Professional Certified Coach (PCC), I bring deep coaching experience working with leaders from C-suite down. My approach is supportive and practical, providing vital space for a busy leader to think constructively. I question, challenge assumptions, help you develop new ideas and take actions. Whether you're looking to strengthen your leadership, progress your career or lead your people through change, I enable you to build the confidence and skills to make a tangible impact.
Having held senior commercial leadership roles at BT and other FTSE 100 organisations, I relate to the realities of my clients because I’ve experienced the complexity and pressure of the corporate world myself. As a leader, you are expected to appear in control whilst delivering results, building teams, navigating transformation – all while often experiencing uncertainty yourself. I empathise with the challenges you face and have the coaching skills to give you the right support.

“These sessions equipped me with the necessary tools and strategies to lead my new team effectively and to hold myself to account for the actions I agreed, your support has been pivotal in helping me transition into a more focused leadership role. I am now more confident in my abilities and better prepared to guide my team towards our shared purpose
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I wholeheartedly recommend Ruth as a coach to anyone looking to enhance their leadership skills. This coaching journey has been transformative and at the perfect time, and I am grateful for the positive impact it has had on my personal and professional development.”
"Prior to sessions I was at a state of uncertainty in terms of career next steps. Stakeholder relationships were not in the best place. My internal confidence was low in terms of transferable skills. My exposure to interviews /assessments, the level required going to more senior roles was unknown and daunting. I was coasting – although performing well at my role – my potential or drive to achieve wasn’t being unlocked. I was a little career lost in a big organisation – was this it?
Post sessions I had increased self-belief that I can do more/achieve. I achieved two senior manager role assessment centres due to this increased confidence and was offered a role. I was able to (and continue to) build on stakeholder relationships, taking away barriers. I turned the understanding of assessments and interviews to a positive. I gained clarity on direction – this was big – I couldn’t answer the question on what next in terms of career – post coaching I could and made inroads so much so I now work in Openreach – which is engineering , so far out my comfort zone (a zone I created for myself ) and was able to hit the ground running. I do think without your support I wouldn’t be in the position I’m in now.”
"Ruth is highly skilled in understanding how to get the best out of people. She has an instinct for what motivates an individual and makes use of this to build strong, connected teams. Her gentle, encouraging style belies a toughness and willingness to face into difficult situations.
While we were working together at BT, Ruth managed a diverse team through a prolonged and difficult change programme where the team was operating under the threat of job losses for a period of over 18 months. She succeeded in keeping individuals focused and engaged throughout the process, to the extent that she scored some of the highest employee survey scores in the business for that period, despite the challenges her team was facing. I don’t know anyone else who could have managed this as successfully ”.
“Ruth is an excellent coach who is empathic and observant. I would recommend her to others without hesitation”
“Ruth made the sessions feel really at ease, and what flowed was a natural conversation that unlocked ideas and thought processes I clearly had, however hadn’t appreciated and unlocked.
Over the few sessions we set out goals and objectives to what I want to achieve out of them, which meant I could look back and see how I’d progressed against them – and was honest in the areas I still needed to work on. The confidence these sessions gave me meant following the end of the talent programme, I threw myself straight into a Senior Leader Apprenticeship / MBA – where I believe I can work on the gaps in my skillsets that the coaching helped me unlock.
Really can’t thank Ruth enough for her support and guidance – and showing me that genuinely so much is already ‘in’ you – you just need to tap into it.”
“Ruth is top notch coach for leaders of all types.
She coached me through several difficult conversations and gave me a new critical lens for assessing my business success. She ensured that the outcomes I wanted to address at the beginning of our agreement remained top of mind.
I appreciated her calm presence and willingness to call my attention to my own limiting biases or behaviors.”
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